This Week’s Featured Watch #76 – Jet Autodater ‘777’

Citizen sometimes produced special editions, and one of the rarer ones is this week’s featured model – it’s an ‘Autodater’ from the early to mid-1960s with a 27 jewel version of the 1121 date only Jet movement first produced in 1962. This model is designated as a ‘777’ and this logo is applied to the dial. One nice feature is that the ‘Autodater’ logo is applied, rather than ‘Citizen’ which is printed beneath. I don’t think I’ve seen that on any other model.


The watch is rated at 40 metres, and is also marked ‘DMC’ in a fancy gothic font – I have seen ‘DMC’ on at least one other model, but I’ve yet to determine the meaning…


The bezel is gently fluted, whilst the case is a one piece design with a thick mineral crystal and large crown:


As with some other special editions, which were probably made for export (i.e. marked ‘waterproof’) the case back has a unique design, unfortunately with no production date to go with the case / model number of ADOS81301:


All in all this is an interesting and rare model, with a nicely etched case back and unique dial. Now I just need to find out what the significance of ‘DMC’ is – maybe a company that commissioned the watch?


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4 Responses to This Week’s Featured Watch #76 – Jet Autodater ‘777’

  1. Sean Cody says:

    Brian Lieser asked me to reach out to you I have some Leopard questions and I wanted to ask your permission to post your blog on I used a few of your photos in my Leopard thread.  I also posted a link to your blog.

    The Leopard thread. I’ll also be posting to the Facebook pages. Group:  Texas Horology  Page 

    • sweephand says:

      Hi Sean – thanks for visiting and yes that’s ok. NB: I edited your comment to include only the links to your watch forum since they are the relevant ones. Stephen

  2. marvin says:

    Hi Stephen,
    The ‘DMC’ typeface is so unlike the rest of the printing and the style of the watch itself I would have to go along with your theory that it’ was commissioned company for gifts, etc.

    Thanks again for posting such a fine example of a fine watch. Where do you find these beauties? The dial looks pristine!


    • sweephand says:

      Hi Marvin, I’ve got a possible company name for the logo. I’ll be doing another post about the watch soon, so I’ll refer to it then. I got it via Yahoo Japan, Stephen

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